Special effects marketing
Recently, the composite board company and a customer in Ningxia signed a contract for the supply of composite sheets, plus a deep processing contract for products, and established a good cooperativ...
Recently, the composite board company and a customer in Ningxia signed a contract for the supply of composite sheets, plus a deep processing contract for products, and established a good cooperative relationship.
This is a special effects marketing. One day in mid-May, the company's marketing department received a “7+3” specification composite board inquiry. From the analysis of the unconventional design, they found business opportunities. Therefore, the marketing department minister Ma Lei collected relevant information on the same day. Then, with a technician, took the sample and set foot on the train to Ningxia.
After a night of bumps, the station was already more than 9 o'clock the next day, and the two went to the negotiations without having to eat breakfast. After the explanation, the customer was greatly surprised by the speed and sincerity of Jigang. After a brief exchange, the customer led the manufacturing of the deep processing base and saw the dense stainless steel container in the factory. Ma Lei made up his mind and decided to win the contract.
In the technical communication with the customer, it was learned that they used stainless steel to make containers. In order to reduce the cost, the stainless steel composite board was tried. However, since it was not used, the performance of the stainless steel composite board was not well understood, and the stainless steel in the composite board was relatively thin. Worried that there will be problems during welding, affecting the quality and service life of the entire container, so the "7+3" composite board specifications are proposed.
The two learned in detail the dimensions and service life of the container, as well as the storage medium. At the same time, they introduced the production process and physical and chemical properties of Jinan Steel products. It is proposed that the composite board with “8+2” specification can meet the requirements for use. The performance of related products of the same kind has dispelled customer concerns in one fell swoop, but the customer requested to conduct on-the-spot investigation of Jinan Steel Composite Board Company.
The two returned to the next morning, and Ma Lei received a call from the customer and learned that he had a field trip in the afternoon.
Through a day of technical exchanges, the customer finally chose the "8+2" composite board solution provided by the company, and added a contract for the production of the container head.
The customer said with emotion: "Your company's work efficiency is consistent with our company, and you can give the contract to you with confidence."
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